PACK EXPO INTERNATIONAL 2024
2 January 2023Sustainability in the packaging industry.CAM redefines blister recycling
4 March 2024An exhibition booth is firs of all a meeting point. The CAM booth designed for the Interpack 2023 in Düsseldorf, was inspired by and represented the concept of “meeting”. The booth idea was born thanks to the cooperation with Asako Hishiki, a Japonese artist who has chosen Italy as her creative residence and whose language is a real fusion between eastern and western culture.
The graphics of the booth showed the CAM world throught the unique style of Asako, thus offering our visitors a new conceptual vision of the world of packaging.
The peculiar and innovative theme of the booth, that will accompany us for the next tree years, as usual, has convinced Mtp Grupa in Poland, and they have awarded CAM with the Acanthus Aureus prize, the recognition of our communication effort and of the attention to the brand image.
In time, the Acanthus Aureus by Mtp Grupa has always praised companies able to design the best exhibition booths, as spaces that express in a clear way and convincingly the image, the mission and the values of a company.
Standing out in the lively crowding of an exhibition is a hard task, and the award of the Acanthus Aureus means even more under this aspect, as it shows that we were able to design and create a booth that was expressive at a higher level than the usual ones, for sure thanks to the intuition of inviting Asako Hishiki.
An idea that comes from knowing the importance of caring for details in any aspect of communication.